The MINI Life Ball Series

Life Ball, Vienna

What is it that matters most of all things in our lives? This is actually a question with as many answers as courageous people daring to take it as a challenge.  That because what makes the difference in our lives is doing things, is making things happen, acting for a good cause or in a positive direction. We spend our lives doing – or at least trying to do – what’s best for us and for all those persons who matter the most in our lives , such as family, friends etc. This is only natural and fair enough, one might argue.  However, it is precisely when we do something about and act in the direction of helping other peer humans – people we have never met personally and whose names we do not know, but who find themselves in deep trouble – that we, humans can be proud of our actions. This is the reason why charity matters; charity is about empathy and about making a point about the fact that we are not alone in this world.

Vienna’s Life Ball AIDS charity

The Life Ball is the biggest annual charity event in Europe in support of people with HIV or AIDS and it is also one of the world’s biggest charity events in general. It takes place in Vienna since 1993 and it is organized by the nonprofit organization AIDS LIFE, which was founded a year earlier. It is a big event that attracts much attention also due to the fact that many celebrities usually attend this charity event. Personalities such as Liza Minnelli, Naomi Campbell, Linda Evangelista, Sharon Stone, and Heidi Klum among others have been attending this event over the years.  This year, notable people like the former President of the U.S. Bill Clinton, Sir Elton John, the Hollywood actors Hilary Swank and Melanie Griffith, Fergie and Barbara Eden among others showed up at the Life Ball.

Naomi Campbell, Life Ball Vienna

Linda Evangelista – Life Ball

Elton John, Life Ball Vienna

The event opens each time with a big concert and includes a variety of fashion shows and fancy events that aim to also raise funds (aside from awareness) for an issue of public importance such as the fight against HIV and AIDS. It might be true that we have managed to decrease sufficiently the victims of this horrible disease in the West, even without discovering the cure for AIDS, but elsewhere, such as in Africa, AIDS continues to be a huge threat. The number of HIV deaths in the developing world is totally disheartening. I personally hope that things will only get better in the near future…

One of Life Ball’s most prestigious shows is the fashion show, which is organized each year by a different acclaimed fashion designer. This year, it was Roberto Cavalli’s turn to present to the world his talent and part of his responsibilities was to recreate a MINI, as it happens each year. MINI has long been an official sponsor of the Life Ball charity event and this year it presented a unique MINI Paceman as Cavalli himself envisioned it! The result was… a piece of gold! Cavalli decorated the MINI with gold elements inside and out in what came to be a shining and extravagant MINI Paceman… your MINI Paceman might not end up being decorated with gold but still, it is quite hard to resist to its charms and qualities…

Life Ball 2013, MINI Paceman

Roberto und Eva Cavalli

There are thirteen special edition MINI models that have been created so far and this contributed with more than half a million Euros for funding the fight against the terrible disease.  As a matter of fact, Roberto Cavalli’s golden version of the MINI Paceman broke all records: it was auctioned for 150.000 Euros, which will, of course, be donated to support the fight against AIDS. During the previous years, designers such as Donatella Versace, Gianfranco Ferre, Testino, Franca Sozzani, the creative team of DSQUARED and Agent Provocateur (among others) have tried their best in presenting a unique and highly imaginative MINI car.

Mini designed by Katy Perry

My personal favorite is still the 2009 MINI Cabrio created by The Blonds, one of Hollywood’s fashion favorites. The design was inspired by Kate Perry herself, according to the creative team. I guess that any fashionista that respects herself/himself , but also the rather bitter issues concerning the world around us, would have been proud of such a MINI.  I wonder what next year’s edition will bring!

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One thought on “The MINI Life Ball Series

  1. Pingback: The MINI Life Ball Series | Auto Mania | Scoop.it

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